There are several mobile platforms to choose from, and you may be confused about which is the best for you. Therefore, we create this article to help you better understand the differences between these platforms. If you need more support, please contact us. Our consultants will help you identify the best platform for your company based on your target audience and customer base, and guide you down the best development path.
Android is a mobile phone operating system developed by Google. The Android operating system is free for all mobile phone manufacturers to install and customize on their smartphone hardware, so most phone manufacturers choose to offer Android phones. Now Android phones have made up around 82% of all mobile phones in the world.
iPhones are mobile smartphones manufactured only by Apple. They all run on the iOS operating system. Contrary to marketing mythology, Apple’s iOS only occupies around 13% of the total phone market. One reason might be that only iPhones can run the iOS operating system. And only Apple and its short list of authorized resellers can sell iPhones.
The Windows Universal Application strategy is on the Windows 10 platform. This operating system works on PCs, Tablets, Phones, TV’s, XBox, and other connected devices. By Microsoft’s estimates, Windows 10 will be installed on over 1 Billion devices, which means that your Windows Universal Application will function on a lot of screens around the world.
When Google launched its affordable TV adapter, Chromecast, it made any TV a “Smart” TV and turned the app world upside-down. With Chromecast you can load media content directly to a TV through a dedicated APP channel and ensure that your content is easily accessible to your users. From podcasts, webinars to YouTube content, exclusive media resource only available through your Chromecast app. This is a new way to build an audience from the comfort of the living room sofa.